Writing blog posts is a great way to get your voice heard on the internet, but it can sometimes be time-consuming if you don’t have the right strategies in place.
Many aspiring bloggers struggle to find enough free time to create high-quality content that will engage with their readers.
If you’re looking for some useful tips and tricks on how to write blog posts faster while still keeping quality posts, then you’ve come to the right place!
In this blog post, I’ll be discussing some helpful techniques which should help streamline your writing process without sacrificing substance.
Let’s get started!
As the saying goes, “failing to plan is planning to fail.” That’s pretty much true when it comes to writing blog posts.
It’s a good idea to spend some time on a certain day each month (the beginning of the month seems to work best for me), to plan out your posts, so you know what topics you’ll be tackling each week.
Putting your blog post ideas into an editorial calendar (content planner) will help with your decision-making process for upcoming articles and help with your blog writing process.
An editorial calendar is a document that can help you plan ahead and execute a consistent and effective content strategy.
Not only that, but it will help keep your blogging consistent, help stay organized and help you prepare writing material in advance, saving you lots of time in the long run.
Be Clear About What You Want to Write About
Your first step is to determine who your intended audience is for what your particular piece will be, and what you want to accomplish with your blog post.
Let’s say you’ve heard through the Grape Vine that artificial intelligence is becoming more and more popular in the blogging world, and you believe your audience would like to learn how AI software can write blog posts better and 10x faster.
Holy cow John, seriously, there are AI content writing tools that can write blog content 10x faster than me?
Yes, there is! Follow the link for a full list of artificial intelligence content writing tools that can write content faster than any human alive.
Back to the subject at hand…
Research What the Public Wants
It’s always a good idea to see what your competitors are writing about within your own industry to make sure you’re headed in the right direction.
Doing your research before writing a blog post is a great way to ensure that you’re providing useful and relevant information to your readers.
Researching can also help you stay up-to-date on the latest trends and topics in your industry, as well as give you ideas for new content.
If you are stumped for what to write about, you can follow this link for endless blog post ideas, then, when you come up with a topic idea, use our best friend, Google, to see what others are talking about on that subject.
Once you know what you want to write about, the next step is selecting a keyword phrase to rank for.
Do Your Keyword Research
Whatever topic you’ve decided to write about, there will be some level of keyword research to do before you begin writing your blog article.
“Learning how to do keyword research is a fundamental SEO task that involves identifying popular words and phrases people enter into search engines. When you know what people search for, you can focus content around those topics.” ~ Moz.com
If the quote from Moz hasn’t explained it well enough, in a nutshell, you need to find out what people are searching for and solve their problem.
If you don’t find out what others are searching for, your blog post won’t be read by anyone except those that happen to somehow stumble across it.
While doing this keyword research isn’t technically a part of learning how to write blog posts faster, it is a crucial step to fully understand what people are searching for and wanting to read about.
There are plenty of tools to do your keyword research, the absolute best one in my book is the paid version of Ahrefs Keywords Explorer for the most accurate research.
But the paid version of Ahrefs costs an arm and a leg to use, so let’s refer you to some free keyword research tools to get you started.
Free Keyword Research Tools
There are plenty of other free keyword research tools. All you need to do is type in, “free keyword research tools” into the Google search bar and see what shows up.
To learn how to do keyword research properly > > Check out Backlinko’s Definitive Guide on Keyword Research
After you’ve discovered the keyword phrase or phrases you want to use, put your keyword phrase into a search engine search bar and start researching for specific topics to find out what others are writing about.
Doing research ahead of time will help save you time when it comes to actually putting words on your screen.
Next, it’s time to get an idea of how many words you’re going to put into your article.
Determining Your Content-Length
Traditionally, if you wanted to rank higher on Google, the longer your content is, the better your chances of it working its way up the rankings toward the first page of Google.
Of course, there are many factors other than just the length of the content, but you get the idea.
According to Brian Dean of Backlinko, he states in his content marketing study that long-form content receives more backlinks than shorter content.
Of course, backlinks are like an endorsement, so it’s a big factor in ranking well in the search engine results pages (SERPs).
According to his study, “Content longer than 3000 words gets an average of 77.2% more referring domain links than content shorter than 1000 words.”
Something to also keep in mind when planning out your content length is quality is more important than quantity.
Most content marketers and bloggers will agree that it’s a good idea, if it’s possible, to create a blog post with lengths that your competitors are ranking for.
Here’s a nifty word count checker tool to find the average amount of words for a particular blog post.
All you need to do is to add the URL of the blog post to the SEO tool, and it will break down how many words are in the post.
Create Your Blog Post Outline
Creating a blog post outline will not only save you tons of time but creating an outline will also help you write blog posts faster.
An outline will also help you stay organized, help you with writer’s block and help you with Search Engine Optimization.
An article that has an outline will speed up the process of creating your blog post at lightning speed. Ok, maybe not lightning speed, but it will increase your workflow.
Here is a breakdown for creating your outline:
- Create your blog title – Since you already have an idea of what the topic for your blog post will be, create your title. There are many Title Generators that can help. Here are a couple of tools to try: the Wix free title generator tool or The Hoth title generator.
- Brainstorm – Document what you believe your readers want to know from your blog post, putting your thoughts into short sentences.
- Create Your Header Sections – Take those thoughts and translate them into subjects (header sections).
I know we’re discussing a blog post outline right now, but check out this article section for how to write a list of blog post ideas using AI writing software.
After a few words about blog post ideas, I discuss how this same AI software creates 3 sets of post outlines in 3 seconds flat. Go and check it out, the link will open a new tab!
Write Your Introduction
Once you’ve created your blog post outline, it’s time to write your introduction.
Writing an introduction can sometimes be tough to create, but here’s how to break it down.
To start your introduction, write 2 to 4 compelling sentences that will convince your readers why they need to continue reading your blog post.
If you want to grab your reader’s attention and keep them engaged with your post, you’ll need to create a storyline that hooks them in and compels them to take the next step, which is to continue reading.
Like a mystery novel that you can’t put down, you’ll want to make it so riveting that they must keep reading to find out what comes next!
A few things you can do, either:
- Open with a question – Get them wondering what you know by asking your reader a question, leading them to believe that you have the answers (just make sure you have the answers to the question you write).
- Open with a startling revelation – Catch their attention with something that is out of the ordinary, unexpected or remarkable.
- Create Empathy – Show your readers that you understand where they’re coming from and that you understand their feelings and concerns.
Your blog title did its job and brought the reader to your article, but if your introduction lacks power and persuasion, they will leave.
Your blog post could be the best post you’ve ever written, but without a captivating introduction that grabs your reader’s attention, they may never know just how incredible it really is.
To help you with your introduction, you should use the oldest scripting, framework in history.
The AIDA Framework
What is this framework? 4 steps to help create interest and take action:
Use any of the 3 previously mentioned suggestions; open with a question, open with a startling revelation, or create empathy using the AIDA method.
To use the AIDA framework, follow the script below:
- Begin with a jaw-dropping statistic or a brief, yet intriguing story that’ll grab their attention by the eyeballs and draw them into the rest of your post.
- Your second bit of information should be to introduce your blog post topic in an interesting way, giving the reader an idea for what to expect from your content (what you’ll cover in a brief statement).
- Your third bit of information should create a desire, giving hint to what the the reader will benefit if they stay tuned and read the rest of your blog copy.
- The action could be as simple as, “Stay tuned!” or use my action which is, “Let’s get started!”
When writing your introduction, be sure to include your chosen keyword phrase somewhere within your introduction. The SEO rule of thumb is to include it within your first 100 words.
NOTE: If you’d prefer to write your introduction after completing your draft, then by all means, do that.
Sometimes writing an introduction after might be a better choice, because you have all your ideas documented, making the introduction that much easier to write.
Additional Intro Information > > The Ultimate Guide to Writing Blog Post Introductions
Create Your First Draft
After writing your compelling introduction, it’s time to put your creativity into action and fill in the gaps.
Take a look at your blog post outline and decide what should be mentioned in each section.
Consider your first draft as strictly a starting point and begin writing your ideas after each heading.
Don’t worry about spelling errors or perfection at this point, just let the ideas flow and document everything that comes to your mind, typing as fast as you can. Just type away, don’t stop!
The whole idea is to get your thoughts documented, not worrying about perfecting your blog post at this point, because it will slow you down.
Once you have all the main points of your blog post complete, it’s time to end it with a compelling conclusion.
Writing a Conclusion
To create an engaging blog post, it’s important to end your article on a high note by writing a concluding paragraph or two that will leave your reader with something to remember.
Your conclusion should be:
- A summary of the blog post’s main takeaways
- Should include a call to action
The call to action is where you’ll let your reader know what to do next.
This could be as simple as asking your reader to share the blog post on their social media, subscribe to your email list, or check out a related article.
When creating your masterpiece, you’ll want to make sure you’ve added images.
After all, nothing but words has a tendency to be on the boring side.
Not only will adding images to your article help break up your text and give your reader a much more pleasant visual experience, but they’re also more likely to be shared across social media platforms!
The norm is to always have an image towards the top of your blog post which helps tell a story about what your content is all about.
Many bloggers will use images to help break up their content subjects. Many bloggers will use images that will support their information to help drive their point home.
One example of a screenshot that seems to be used quite often is Google Analytics, which supports the blogger’s claim for how something they did increased their blog traffic.
Editing Your Blog Post
Depending on what platform you used to write your blog post, whether Google Docs, Word, or your WordPress platform; it’s time to save your work, stand up, and walk away.
Taking a break is always a good idea… you can clear your head and recharge.
After a period of time has passed and you’re ready to get back to it and edit your blog article, it’s time to read it out loud.
When you read your blog post out loud, the chances are greater that you’ll catch errors that you would normally miss when strictly using your eyes.
When reading out loud, watch out for:
- Fluff – Get rid of any unnecessary wording.
- Jibberish – Are there any areas that don’t make sense and need clarification?
- Repetition – This is something I’ve caught myself doing many times, unnecessarily repeating myself.
- Errors – Reading out loud will help you spot those errors. So will an AI program called Grammarly.
- Is it organized – Does your blog post flow like it’s supposed to?
After you’ve made changes, it’s time to read it out loud again.
You won’t believe how many times I’ve discovered errors, misspellings, or something that just doesn’t read right. And, this is after reading it out loud and making corrections.
Checklist Before Publishing
- Have you added your blog post to the proper category?
- Have you added an image that gives an idea of what your post is about?
- Have you added images to help your blog post tell a story, get your point across, and support your statements?
- Have you checked for grammatical errors?
- Are your headings formatted using the h2, h3 or h4 heading tags?
- Do your Sub-Headings tell a story when skimming the article?
- Have you checked for proper sentence structure and formatting?
- Have you checked any outgoing links to make sure they connect?
- Have you done a FINAL Preview to make sure all your formatting and images show correctly?
Conclusion – The Blog Writing Process
To make the most of your time when writing your blog post, having a good plan is a must.
If you approach your blog post-writing process methodically, it will help you write blog posts faster and more efficiently.
Setting clear goals for yourself and breaking up the content creation processes into manageable chunks, will help you work through any obstacles you come across.
Taking regular breaks to allow your mind to relax and recharge, along with using any tools possible to help you speed up the process with your writing process is always a good idea.
Planning ahead, and making use of a content planner, will save you time when it comes to brainstorming topic ideas.
Writing blog posts doesn’t have to be laborious or overwhelming.
If you follow these tips, you should find yourself becoming faster and more productive in no time!